Part design show, part social history, Counter Culture explores changing experiences on the high street. From Victorian pharmacies to the superstores of the 1980s and beyond, Boots stores have reflected our shifting social needs, cultural aspirations, and patterns of everyday life.

Using historic objects, images and architecture, Counter Culture looks at the creation of modern shopping, from both sides of the counter.

This free Nottingham exhibition is a trip down memory lane for all Boots shoppers.

All images courtesy of Boots Archive. Lead images: WBA/BT/5/57/1/4 – Career booklet, 1950s; WBA/BT/28/46/30/1 – Boots Lister Gate store, Nottingham, 1950s; WBA/BT/5/34/165/7/24 – Still from a staff training presentation on service, c1970; WBA/BT/21/46/1/666/1 – Boots Goose Gate store, Nottingham, 1896